Thursday, July 17, 2008

Upper Playground - Adidas Originals

Upper Playground is releasing an exclusive sneaker series with Adidas Originals. The new shoe line features four signature designs from fine artists Sam Flores, David Choe, Herbert Baglione, and hip hop artist Aesop Rock. Beginning July 17, 2008, Upper Playground will release a new sneaker every Thursday. Each sneaker design will be available for sale at Upper Playground retail stores and online at beginning at 8 am PST. Each pair of sneakers will retail for $150.00. LIMITED QUANTITY'S!

Today! Upper Playground releases the first of four collaboration with Adidas Originals. This debut launch will feature the works of Herbert Baglione, a Sao Paulo-based artist who has won recognition in his homeland of Brazil as well as Latin America and Europe. Known for his paradoxical subjects of individuality, death, and the paths we choose in lives, Baglione cleverly express these in bold black patterns on white background. “My sneaker design expresses my personal taste in shoes. I don’t like colorful tennis shoes that are full of designs or anything that I feel is more than necessary. I believe being simple ends up being more challenging,” stated Baglione. The UUpper Playground x Adidas Originals - Herbert Baglione sneaker will be available in limited number at Upper Playground online stores and retail locations starting this Thursday, July 17th, at 9 am PT.

Shots out to Jenny B from X-Large Clothing for the heads up on the sneakers.

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